Service 04 / 06
Creative and brand
On Amazon, your brand is seven images, a video and a storefront most people reach from a phone. We produce the creative and we maintain it, then track which of it actually sells rather than which of it looked best in the deck.
What is included
Everything on this list is work we perform, not a menu of upsells.
- Image sets. Main image built to Amazon's requirements, plus infographic, scale, in-use and lifestyle images, all cropped and typeset to be legible on a phone.
- Photography and asset direction. Shot lists and briefs for your photographer, or production managed end to end if you do not have one.
- A+ and Premium A+ content. Module stacks that answer the objections your reviews and returns tell us people actually have, applied across every child ASIN.
- Brand Store. A multi-page storefront with a real navigation structure, seasonal updates, and shoppable tiles — built to be maintained, not abandoned after launch.
- Video. Short-form product video for listings, Sponsored Brands Video and the Store, cut for sound-off viewing.
- Brand Registry support. Help preparing and maintaining enrolment, and using the tools it unlocks.
- Reviews and ratings programmes. Vine enrolment where eligible, plus review and question-and-answer monitoring so problems in the product or the listing surface early.
- Brand protection. Monitoring for unauthorised sellers, listing hijacks and counterfeit or infringing listings, and filing reports through the correct Amazon channels.
- Localisation. Creative adapted for each marketplace, including measurement units, claims wording and cultural context, not just translated text.
- Performance tracking. Store pages tagged by source, A+ variants tested where the account qualifies, and creative retired when the numbers say so.
What you receive
Deliverables and cadence, written into the service agreement.
- Source files and finished assets, owned by you
- A+ content published across the full variation family
- A Brand Store with a seasonal update schedule
- A quarterly creative review against sales data
- A brand protection log of reports filed and outcomes
Access we need
The permissions this work needs, granted under your own account.
- Brand Registry account. Required for A+ Content Manager, Stores, Vine and brand protection tools.
- A+ Content and Stores permissions. To create, publish and maintain content on your behalf.
- Approved brand assets. Logos, fonts, colours and any claims you have already had cleared.
Related work
03Listings & catalogCopy, keywords, attributes, variations and the unglamorous fixes that keep products buyable.→02AdvertisingSponsored Products, Brands, Display and DSP, managed against margin rather than a vanity metric.→01Account managementOne named team owns the roadmap, the daily work and the number at the bottom of the report.→
Next step
Send us your account and we will tell you what we would change first.
We review the catalog, the advertising and the account health, then come back with a written list of what is costing you money and what we would do about it. No charge, no obligation to work with us.
What we will need
- The marketplaces you sell in today
- Read-only access, or exported reports if you prefer
- Your landed cost per unit, so margin numbers are real
- Whichever problem is bothering you most right now