About

A small team that runs a small number of accounts properly.

Brand Hamlet is an Amazon marketplace management agency. We take on brands we believe we can help, we put named people on each account, and we keep the client list small enough that nobody is covering fifteen accounts at once.

Who we are

The company, in facts rather than adjectives.

Trading nameBrand Hamlet
Legal entityUtsav Ramanik Gudhaka — sole proprietorship, registered in India
Business addressShobha Suman, Mulund West, Mumbai 400080, India
ProprietorUtsav Ramanik Gudhaka
Contactutsav@brandhamlet.com·+91-8356910043
What we doEnd-to-end management of Amazon selling accounts on behalf of brand owners: advertising, catalog and listings, creative, inventory and fulfilment operations, account health and profit reporting.
Who we work withBrand owners and manufacturers selling on Amazon through Seller Central or Vendor Central. We do not operate our own retail arbitrage or resale business, so we are never competing with a client.
How the team is built

Every account gets all five roles. On smaller accounts one person may cover two of them, and we will tell you which.

Role

Account lead

Owns the roadmap, the reporting and the relationship. This is the person you call, and they will know your catalog without looking it up.

Role

Advertising specialist

Owns campaign structure, bids, budgets and the weekly search-term work. Accountable for spend against margin.

Role

Catalog specialist

Owns listings, attributes, variations, flat files and the recurring cleanup that keeps products buyable.

Role

Creative

Owns images, A+ content, the Brand Store and video, and the discipline of retiring creative that does not sell.

Role

Analyst

Owns the numbers: margin by ASIN, break-even models, forecasts, fee audits and the weekly report.

Role

Operations

Owns shipments, restock, returns, reimbursements, cases and account health monitoring.

How we operate

Four commitments we will hold ourselves to, and you can hold us to.

01

Inside policy, always

We work within Amazon's rules. Growth that puts the account at risk is not growth, and the consequence of getting it wrong would land on you rather than on us.

02

The account is yours

We work under user permissions you grant inside your own account. Listings, creative, campaign structures and documentation belong to you and stay behind if we part ways.

03

Numbers you can check

Every figure in our reporting traces back to a source report we can show you. Where a number cannot be reconciled, we say so rather than presenting a tidier version.

04

We say no

If an account does not need us, or needs something we are not good at, we will say so at the review stage rather than take a fee for twelve months of disappointment.

Next step

Send us your account and we will tell you what we would change first.

We review the catalog, the advertising and the account health, then come back with a written list of what is costing you money and what we would do about it. No charge, no obligation to work with us.

What we will need
  • The marketplaces you sell in today
  • Read-only access, or exported reports if you prefer
  • Your landed cost per unit, so margin numbers are real
  • Whichever problem is bothering you most right now